Monthly Archives: February 2003
If only this site had
If only this site had been available to Monica Lewinsky…
Rumor has it that Card
Rumor has it that Card Service International has settled a nasty dispute with branding guru Rob Frankel, who set up a site to express his displeasure with their screwing him out of $2600. (If that site is not working, try … Continue reading
This article is a pretty
This article is a pretty good “how to” on blogging from a business perspective. I’m a big advocate of “voice” in business marcom – too many companies substitute buzzwords for viewpoint – so make sure you follow her advice about … Continue reading
News Flash! Marketers regain the
News Flash! Marketers regain the Power Baton! (Now what?) Excellent analysis by Kristin Zhivago (whose column I always enjoyed in the now-defunct MC) of the way internal power has shifted within companies in recent years, and the ways marketers can … Continue reading