If only this site had
Friday, February 21st, 2003If only this site had been available to Monica Lewinsky…
Archive for February, 2003
Rumor has it that Card
Thursday, February 20th, 2003Rumor has it that Card Service International has settled a nasty dispute with branding guru Rob Frankel, who set up a site to express his displeasure with their screwing him out of $2600. (If that site is not working, try Google’s cache.)
Supposedly they are giving him all his money back in exchange for him taking […]
This article is a pretty
Wednesday, February 19th, 2003This article is a pretty good “how to” on blogging from a business perspective.
I’m a big advocate of “voice” in business marcom - too many companies substitute buzzwords for viewpoint - so make sure you follow her advice about selecting an editor. Go for someone with an attitude: think Howard Stern or Chris Matthews, not […]
News Flash! Marketers regain the
Friday, February 14th, 2003News Flash! Marketers regain the Power Baton! (Now what?)
Excellent analysis by Kristin Zhivago (whose column I always enjoyed in the now-defunct MC) of the way internal power has shifted within companies in recent years, and the ways marketers can hold on to their new “power baton.”
