Derek Scruggs

This is a pretty neat idea.
CBS Corporation has rolled out the ”CBS Mobile Zone,” a wireless high-speed network enabling New Yorkers with Wi-Fi-enabled devices to access the Internet for free. That means snappy Web browsing, making voice over Internet (VOI) calls, watching Web video, and listening to Internet Radio for free, all thru out midtown […]

Seth’s next book is called All Marketers are Liars. I haven’t read it yet (though I did download the free chapter ), but the name alone is testimony to his brilliance as a marketer. Who wouldn’t want to read that? I’m sure this will be another best seller. Like all great brands, he just keeps […]

I’ve long admired Marketing Sherpa’s dedication to bringing good information to marketers, particularly corporate marketers, who generally don’t have access to the leading edge stuff promulgated by hyper-focused niche entrepreneurs.
And since I’m a big fan of split testing, I especially like to see products that help you figure out how, what and when to […]

Responding to Go Daddy CEO Bob Parsons’ post of the same title as this one:
I don’t have a problem with the commercial, but it seems to me you’re wasting your breath trying to explain it. It was - what? - 30 seconds long? Like a joke, you either get it or you don’t. Trying to […]

It’s only an hour or so since the Super Bowl finished and I’m reading the coverage on ESPN’s web site. I came accross this interesting interactive piece on ESPN’s web site. They knew a lot of fans would be frustrated about the Eagle’s poor clock management in the waning moments, so they set up a form […]

Got an email today from Rok Hrastnik letting me know that sales of Unleash the Marketing and Publishing Power of RSS are going well. I’m impressed with how well he’s promoted it. In addition to gettin…

Rok Hrastnik has written an incredibly comprehensive e-book about RSS for marketing, and I’m not just saying that because I’m in it. Check it out. (aff.)

Wow. There’s a burning discussion going on about whether GoDaddy is being wise or stupid to run an ad in this year’s Super Bowl.
As a marketer, I’m not a big fan of Super Bowl ads per se. Most of them are pretty lame, but there have been some big success stories. Someone on the board […]

This is an interesting experiment, but something tells me that in about, oh, 10 days, this kind of thing will be considered spam. (By way of Pheedo, which I just discovered about 10 minutes ago.)
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A New Meme That Raises Your Blog’s Google Rankings!
By Nova on Weblogs
This posting is a new, improved, second-generation meme experiment […]

Mark Wyner offers and awesome overview of how to make CSS work (most of the time) in email.