I just returned last night from a month-long trip to China (more on that later). I was out of the country when Katrina hit and so didn’t experience the wall-to-wall media coverage that ensued. However, I did follow what was happening via Google News, so I think I have a reasonably good sense of the situation.
In any case, the only reason I mention this is I wanted to point you to a great example of helping people affected by Katrina – MarketingSherpa’s Hurricane Katrina Resources Page for Marketing, Advertising, & PR Professionals. Rather than put up another Red Cross donation form like those that have (rightly) blanketed the web, Marketing Sherpa reached out to their readership and asked them for links to resources specific to their industry. The result is a ton of information that is useful to potential donors and recipients alike.
I’ve always been impressed with the consistently high quality product turned out by MarketingSherpa. This is another exceptional effort from one of the most important voices in Internet marketing.